What to Do with Overflowing Feedback

When you start to get traction with your SaaS, you will start getting boatloads of feedback

When you start to get traction with your SaaS, you will start getting boatloads of feedback and often times, you’ll get a long text block from some very enthusiastic users.

Feedback is always great because you know you can improve the SaaS further, bring more value and be a more critical part in order to improve your retention.

But…

The worst thing is when the users think their feedback is a must.

The second worst thing is when they think it can all be instantly done.

You have to make sure you don’t push these users away, but instead, you need to educate and control the situation. Some of them may take some explaining, some just are misunderstood because they just want to keep showing you what you are “missing out” on.

But at the end of the day, you are bound to resources and you cannot work on everything at the same time.

It’s easy to jump to the conclusion and get pissed when certain users keep bugging and pushing your buttons and sometimes, threatening you (like leaving or going to a competitor) but my advice is to just let it go.

Talk to them but let them know their feedback is taken into consideration. It takes time to produce features and enhancements.

It takes even more time to fix something you released that you shouldn’t have because you’ll end up with a mess of a UI which ultimately hurts new users.

Your takeaway: prioritize properly. Sure it takes time, time you can use to keep releasing updates but trust me, you need to re-align your team or they will end up doing their own things and nothing will get done. Make sure your team is involved with the feedback dissemination, that goes especially for the design team.


Drop me a DM and say Hi. I'll get back to you as soon as I can.