Building a Culture of Innovation

It's not easy, that's for sure.

For the past few years of running our SaaS, I’ve completely forgotten one of the things that I actually wanted when I set out to do this.

To someone like me that can’t code and don’t know much about IT infrastructure stuff, the idea of having an “innovative” company is a very motivating reason and that made me commit to start this journey.

Somewhere along the way, I lost sight of that.

I read so many books, blog posts, listened to podcasts etc. talking about design teams and sessions. But the thing is, I’m not a “by the book” kind of guy. To me, I already did that, I tried it a bit and I felt like it was a complete waste of time.

Admittedly, I’m not the biggest fan of full-on studies and wasting too much time with post-its and endless debates. I hated doing my thesis in university which is practically the same thing.

From a founder’s point of view, I thought of it as a waste of time and resources, which I can better allocate to fixing bugs, adding more stuff to our core product.

BUT THAT’S THE THING. That’s when I realized (after my partners have talked me into giving this a try) that I have lost my way. I’ve been so laser focused on keeping the company going, making the best product we can, keeping the customers happy and shipping as fast as possible, that I didn’t think about innovation.

I didn’t think about how innovation can actually put us over the top. How innovation actually put us over our current competition.

I was more worried about the idea of seeing people waste their time drawing on post-its and whiteboards and endless hours of meeting and debates.

I didn’t see the bigger potential it can bring in. So this year, I have gone out of my way to support this endeavor.

If it will drive the teams to a solid conclusion that would save time, money and have exponential returns, I am all for it.


Drop me a DM and say Hi. I'll get back to you as soon as I can.